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How DNA Profiling Fits Our Active Lifestyle

Athletes and fitness enthusiasts strictly follow rigorous workout routines and nutrition plans to maintain a fit and well body. But with technological developments such as advanced medical screenings and gadgets like wearable and mobile monitoring devices, even the non-health buffs can have a healthier lifestyle.


Pru Life UK recently took its life insurance product innovation a notch higher with the introduction of the myDNA Pro Bundle. The exclusive product combines insuravest, or investment-linked life insurance with genetic profiling through myDNA Pro Program to help improve one’s fitness and well-being.

The myDNA Pro Program provides tailored diet and fitness recommendations on reducing health risks and even identifies one’s metabolic and inflammatory responses, obesity risk, and appetite control. Furthermore, it analyzes users’ injury risk, oxygen efficiency, recovery, and power and endurance levels.

To show how the myDNA Pro Program helps one achieve an optimum performance, Pru Life UK tapped the internationally acclaimed race cyclist Coryn Rivera, the first Filipino-American to win the Tour of Flanders. In an online video that you can watch HERE, Coryn says she refers to her myDNA Pro report when it comes to taking care of her physique. “As a professional cyclist, it’s my number one job to know my body,” she says.



Despite achieving hard-earned championships around the world, she continues to look for ways to be her best in every race. Since her myDNA Pro report shows her injury risk, she has made improvements in her routine especially when it comes to her warm up and cool down, hydration, and extra time for rest to avoid possible damages to her body.

“The myDNA Pro Program offers customers a more accessible, scientific, and effective solution to achieve their fitness and wellness goals, whether they are professional athletes like Coryn or just starting out in any fitness endeavor,” says Pru Life UK Senior Vice President and Chief Marketing Officer Allan Tumbaga. “This health management program, combined with Pru Life UK’s insuravest solutions in myDNA Pro Bundle, customers can have a life, wealth, and health protection in one innovative product.”

To find out more about Pru Life UK’s myDNA Pro Bundle, visit prulifeuk.com.ph/mydnapro. 07/19/2018 (Runner Rocky)


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