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Health and Fitness in Full Color as AXA Philippines Joins the Biggest Color Run

Top executives of AXA Philippines, one of the country’s leading insurance companies, took part in the fun-filled Color Manila Run at the SM Mall of Asia event grounds in early January.

AXA demonstrated its commitment to promoting the importance of health and wellness among families and young people through this event. AXA’s senior leaders also joined in on the fun.

AXA Philippines segment director of retail proposition Grace Mallabo, challenge winner Chrenz Garin and brand and digital marketing director Alma Gruenberg Aldip

AXA Philippines director for project management office Bojan Srdanovic (right) and Sara Black

“Our participation in an event such as the Color Manila Run is a fun way to underline the importance of health and fitness,” said AXA Philippines president and chief executive officer Rahul Hora. “And AXA has the superior products people need for total health protection.” 

With comprehensive products such as Global Health Access and Health Max, all designed to protect people’s finances in times of medical emergencies, AXA’s participation in the Color Manila Run underscores its commitment to provide the best health coverage in the market, giving people peace of mind so they can focus on living the life they choose.

AXA Philippines president and CEO Rahul Hora

(L-R) AXA Philippines brand activations senior manager Alessandra Castañeda and marketing manager 

Rovilson Fernandez Joins the Race

AXA Philippines also had the “I Bounce for Health” trampoline challenge as a fun way for people to start their health journey in 2019. Everyone who joined the challenge received a free AXA personal accident insurance card. The participant with the most number of jumps also took home a wearable fitness gadget.

Sam YG Hosted the Event

AXA Philippines “I Bounce for Health” Challenge at Color Manila

Color Manila, the biggest color fun run in the country, brought almost 13,000 runners — splattered with vibrant rainbow colors — to safari-themed 200-meter, 3K, 5K, 10K and 21K routes. 02/09/2019 (Runner Rocky)


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